The enduri story uniting a teacher's vision with global education system needs for effective learning.

Story

The Story of enduri

It all began with the vision of a single teacher: to make learning more personalised, effective, accessible – and fun. Backed by thorough research and brought to life by a dedicated team, enduri now empowers educators and learners alike, redefining the way they approach learning.

Learner ID, the core of enduri, capturing individual student needs for peak performance.

enduri idea

The idea behind enduri

As a teacher in both public and private school systems, Christa experienced a lack of learning tools that were research-based, easy to use, and genuinely effective. Frustrated by this gap, she began exploring solutions.

In her work as a journalist, Christa interviewed education experts, professors, and teachers, discovering a shared desire for the same thing: a tool that provides individualized learning strategies for students and teachers. Such a tool should be interactive, gamified, and focused on the learning process and reflection rather than just memorization.

When COVID-19 hit, millions of parents and teachers suddenly realized that students lacked the skills to organize their learning or even understand how to learn effectively. Christa’s idea quickly became a widespread need.

Today, with schools facing major challenges—such as a shortage of experienced teachers, the rapid integration of AI, digitalization, individualization, and rising mental health issues—the need for a solution is more urgent than ever. Students from diverse backgrounds often struggle with basic learning skills, and the lack of effective learning strategies further exacerbates the problem. enduri was created to bridge this gap, offering support to students and educators in mastering the art of learning.

enduri rethinking the learning process by focusing on skill-building over content-based learning.
enduri avatar reflecting individuality and creativity by visualizing learning visions and motivations.

enduri founder

The founder's story

Christa Wüthrich is the founder and driving force behind enduri. As an experienced education journalist, and former teacher with years of practice in both public and private schools, she brings a wealth of knowledge to the table.

With a master’s degree in international relations from the University of Queensland, a Learning Coach Diploma from the FHNW in Switzerland, and training at Switzerland’s Ringier Journalist School Christa combines academic expertise with hands-on experience. Her background includes humanitarian work in conflict zones, offering her a unique perspective on education.

A proud mother of four, she has been leading enduri since 2020, working with schools and professionals to create a web-based platform that empowers students with tailored learning strategies and supports teachers with practical tools.

Christa has been raised in Switzerland and has been living and working in the last decades in 11 different countries. Since 2021 she is based in London.

enduri pioneers

Meet the enduri Pioneers!

Turning the founder’s bold “enduri idea” into a successful product required the passion and expertise of an incredible team. Together, they are the enduri pioneers:

  • Software Development:

Devy, a passionate team of young developers based in Sydney, Australia, brought the programming expertise to life. With an international team working across the globe, they specialize in creating impactful products.

  • Graphic Design:

Germana Giorno is an exceptional graphic designer based in Italy. As a successful book illustrator, photographer, and art enthusiast, Germana brought playfulness and style to enduri’s design.

  • Video Production:

Christine Preisig, a Swiss filmmaker and former economist, following her passion for storytelling through film. Based in London, she created the unique learning videos featured on enduri, ensuring a captivating experience for users.

  • School Partner:

Arborana, a private school in Switzerland, was the perfect partner for testing and refining enduri. Over several years, its students and teachers tested the pilot app, provided feedback, and contributed valuable new ideas.
 


This team’s collective effort and dedication made enduri a reality!

Different animals representing domain-general learning strategies for planning, understanding, and effective memorization.

Stay ahead with enduri!

enduri news

Explore insights, articles, and updates – all in one place. Dive in and see how enduri is making an impact on learning.

Blog
April 2, 2025
Student-athletes can succeed in school and sports with the right support. Discover how enduri's flexible, personalised learning strategies help them thrive.
Don't destroy the box—customise it. You control your learning, not the other way around. Count on enduri!
Blog
March 18, 2025
Standardised education limits potential. enduri’s individualizsed learning strategies help students break free from rigid structures & learn in their own way.
Blog
March 25, 2025
Most students aren’t taught how to learn. enduri closes that gap with personalised strategies that make learning work.
Blog
March 13, 2025
Teenage brains are incredible learning machines. Yet teachers, parents, students often misunderstand how they work. Science is only just catching up. So, what does this mean for learning strategies, education, and motivation? Let’s dive into the most important insights!
Blog
March 12, 2025
Most students and educators rely on outdated tactics that fail to deliver real learning. This article exposes the hidden flaws in traditional education and how enduri offers the solution to effective learning strategies.
Blog
March 12, 2025
Being gifted doesn’t mean knowing how to learn. Traditional education fails to provide tailored strategies. enduri bridges the gap with proven methods.
Blog
April 2, 2025
Student-athletes can succeed in school and sports with the right support. Discover how enduri's flexible, personalised learning strategies help them thrive.
Don't destroy the box—customise it. You control your learning, not the other way around. Count on enduri!
Blog
March 18, 2025
Standardised education limits potential. enduri’s individualizsed learning strategies help students break free from rigid structures & learn in their own way.
Blog
March 25, 2025
Most students aren’t taught how to learn. enduri closes that gap with personalised strategies that make learning work.
Blog
March 13, 2025
Teenage brains are incredible learning machines. Yet teachers, parents, students often misunderstand how they work. Science is only just catching up. So, what does this mean for learning strategies, education, and motivation? Let’s dive into the most important insights!
Blog
March 12, 2025
Most students and educators rely on outdated tactics that fail to deliver real learning. This article exposes the hidden flaws in traditional education and how enduri offers the solution to effective learning strategies.
Blog
March 12, 2025
Being gifted doesn’t mean knowing how to learn. Traditional education fails to provide tailored strategies. enduri bridges the gap with proven methods.
Blog
April 2, 2025
Student-athletes can succeed in school and sports with the right support. Discover how enduri's flexible, personalised learning strategies help them thrive.
Don't destroy the box—customise it. You control your learning, not the other way around. Count on enduri!
Blog
March 18, 2025
Standardised education limits potential. enduri’s individualizsed learning strategies help students break free from rigid structures & learn in their own way.
Blog
March 25, 2025
Most students aren’t taught how to learn. enduri closes that gap with personalised strategies that make learning work.
Blog
March 13, 2025
Teenage brains are incredible learning machines. Yet teachers, parents, students often misunderstand how they work. Science is only just catching up. So, what does this mean for learning strategies, education, and motivation? Let’s dive into the most important insights!
Blog
March 12, 2025
Most students and educators rely on outdated tactics that fail to deliver real learning. This article exposes the hidden flaws in traditional education and how enduri offers the solution to effective learning strategies.
Blog
March 12, 2025
Being gifted doesn’t mean knowing how to learn. Traditional education fails to provide tailored strategies. enduri bridges the gap with proven methods.
Blog
April 2, 2025
Student-athletes can succeed in school and sports with the right support. Discover how enduri's flexible, personalised learning strategies help them thrive.
Blog
March 25, 2025
Most students aren’t taught how to learn. enduri closes that gap with personalised strategies that make learning work.
Don't destroy the box—customise it. You control your learning, not the other way around. Count on enduri!
Blog
March 18, 2025
Standardised education limits potential. enduri’s individualizsed learning strategies help students break free from rigid structures & learn in their own way.
Blog
March 13, 2025
Teenage brains are incredible learning machines. Yet teachers, parents, students often misunderstand how they work. Science is only just catching up. So, what does this mean for learning strategies, education, and motivation? Let’s dive into the most important insights!
A positive culture of error: What a phrase! But is making mistakes today really less embarrassing than it used to be? People still don’t like being wrong – especially in school.
Blog
March 12, 2025
Traditional education fears failure, but real learning happens through mistakes. Discover how enduri is reshaping education by embracing failure as a tool for growth.
Focusing solely on grades, rankings, and elite university admissions narrows learning, adds stress, and undermines curiosity. Instead, true success comes from effort, resilience, and perseverance - qualities that require zero talent but determine long-term growth.
Blog
March 12, 2025
Talent alone doesn’t guarantee success. Effort, mindset & strategy matter more. Discover how enduri helps students develop resilience, strategy, and learning skills that matter more than raw ability.
Blog
April 2, 2025
Student-athletes can succeed in school and sports with the right support. Discover how enduri's flexible, personalised learning strategies help them thrive.
Don't destroy the box—customise it. You control your learning, not the other way around. Count on enduri!
Blog
March 18, 2025
Standardised education limits potential. enduri’s individualizsed learning strategies help students break free from rigid structures & learn in their own way.
Blog
March 25, 2025
Most students aren’t taught how to learn. enduri closes that gap with personalised strategies that make learning work.
Blog
March 13, 2025
Teenage brains are incredible learning machines. Yet teachers, parents, students often misunderstand how they work. Science is only just catching up. So, what does this mean for learning strategies, education, and motivation? Let’s dive into the most important insights!
Blog
March 12, 2025
Most students and educators rely on outdated tactics that fail to deliver real learning. This article exposes the hidden flaws in traditional education and how enduri offers the solution to effective learning strategies.
Blog
March 12, 2025
Being gifted doesn’t mean knowing how to learn. Traditional education fails to provide tailored strategies. enduri bridges the gap with proven methods.

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enduri shares your goal: Learn best! And even better: enduri is easy to use and fun. Don’t wait. Start today!

enduri placing motivation and feedback at the core to elevate learning to the next level.
enduri highlighting reading as a foundational skill supported by domain-general learning strategies for success.