The enduri story uniting a teacher's vision with global education system needs for effective learning.

Story

The Story of enduri

It all began with the vision of a single teacher: to make learning more personalised, effective, accessible – and fun. Backed by thorough research and brought to life by a dedicated team, enduri now empowers educators and learners alike, redefining the way they approach learning.

Learner ID, the core of enduri, capturing individual student needs for peak performance.

enduri idea

The idea behind enduri

As a teacher in both public and private school systems, Christa experienced a lack of learning tools that were research-based, easy to use, and genuinely effective. Frustrated by this gap, she began exploring solutions.

In her work as a journalist, Christa interviewed education experts, professors, and teachers, discovering a shared desire for the same thing: a tool that provides individualized learning strategies for students and teachers. Such a tool should be interactive, gamified, and focused on the learning process and reflection rather than just memorization.

When COVID-19 hit, millions of parents and teachers suddenly realized that students lacked the skills to organize their learning or even understand how to learn effectively. Christa’s idea quickly became a widespread need.

Today, with schools facing major challenges—such as a shortage of experienced teachers, the rapid integration of AI, digitalization, individualization, and rising mental health issues—the need for a solution is more urgent than ever. Students from diverse backgrounds often struggle with basic learning skills, and the lack of effective learning strategies further exacerbates the problem. enduri was created to bridge this gap, offering support to students and educators in mastering the art of learning.

enduri rethinking the learning process by focusing on skill-building over content-based learning.
enduri avatar reflecting individuality and creativity by visualizing learning visions and motivations.

enduri founder

The founder's story

Christa Wüthrich is the founder and driving force behind enduri. As an experienced education journalist, and former teacher with years of practice in both public and private schools, she brings a wealth of knowledge to the table.

With a master’s degree in international relations from the University of Queensland, a Learning Coach Diploma from the FHNW in Switzerland, and training at Switzerland’s Ringier Journalist School Christa combines academic expertise with hands-on experience. Her background includes humanitarian work in conflict zones, offering her a unique perspective on education.

A proud mother of four, she has been leading enduri since 2020, working with schools and professionals to create a web-based platform that empowers students with tailored learning strategies and supports teachers with practical tools.

Christa has been raised in Switzerland and has been living and working in the last decades in 11 different countries. Since 2021 she is based in London.

enduri pioneers

Meet the enduri Pioneers!

Turning the founder’s bold “enduri idea” into a successful product required the passion and expertise of an incredible team. Together, they are the enduri pioneers:

  • Software Development:

Devy, a passionate team of young developers based in Sydney, Australia, brought the programming expertise to life. With an international team working across the globe, they specialize in creating impactful products.

  • Graphic Design:

Germana Giorno is an exceptional graphic designer based in Italy. As a successful book illustrator, photographer, and art enthusiast, Germana brought playfulness and style to enduri’s design.

  • Video Production:

Christine Preisig, a Swiss filmmaker and former economist, following her passion for storytelling through film. Based in London, she created the unique learning videos featured on enduri, ensuring a captivating experience for users.

  • School Partner:

Arborana, a private school in Switzerland, was the perfect partner for testing and refining enduri. Over several years, its students and teachers tested the pilot app, provided feedback, and contributed valuable new ideas.
 


This team’s collective effort and dedication made enduri a reality!

Different animals representing domain-general learning strategies for planning, understanding, and effective memorization.

Stay ahead with enduri!

enduri news

Explore insights, articles, and updates – all in one place. Dive in and see how enduri is making an impact on learning.

Media
June 23, 2025
Thrilled to be featured by Ross McGill on Teacher Toolkit! Check out this quick, two-minute intro to enduri — short, sharp, and worth the click.
Red infographic with the headline “94% Hate Learning. Still Cool With That?” and a downward-sloping curve labeled “Fun” on the left and “Not Fun” on the right—illustrating the decline in student enjoyment of learning over time.
Blog
June 11, 2025
By Year 7, most students lose their love of learning. 94% say it’s no longer fun. This post explores what’s killing the joy in school, and how we can bring it back.
Students running across a schoolyard in heavy rain under dark storm clouds, symbolising chaos and pressure in the education system. “What if this isn’t the storm—what if it’s the climate?”. The picture represents the need to prioritise learning skills like resilience and self-regulation in the age of AI. Image connected to enduri’s focus on learning how to learn.
Blog
June 2, 2025
AI, teacher shortages, and mental health crises aren’t interruptions. They’re the new normal. This piece explores how to face the new reality of learning.
AI can do a lot - but it can’t think for you. Students don’t just need answers. They need to learn how to learn—together with peers and teachers. enduri provides the tailored support they need to build real learning skills.
Blog
May 27, 2025
AI won’t replace thinking—but it might replace effort. This article explores how students can learn to learn, build real skills, and thrive with AI.
Testing and rankings reduce students to numbers. It’s time to prioritise "learn to learn"—with support from tools like enduri.
Blog
May 20, 2025
Testing and rankings reduce students to numbers. It’s time to prioritise "learn to learn"—with support from tools like enduri.
Blog
March 12, 2025
Most students and educators rely on outdated tactics that fail to deliver real learning. This article exposes the hidden flaws in traditional education and how enduri offers the solution to effective learning strategies.
Red infographic with the headline “94% Hate Learning. Still Cool With That?” and a downward-sloping curve labeled “Fun” on the left and “Not Fun” on the right—illustrating the decline in student enjoyment of learning over time.
Blog
June 11, 2025
By Year 7, most students lose their love of learning. 94% say it’s no longer fun. This post explores what’s killing the joy in school, and how we can bring it back.
Students running across a schoolyard in heavy rain under dark storm clouds, symbolising chaos and pressure in the education system. “What if this isn’t the storm—what if it’s the climate?”. The picture represents the need to prioritise learning skills like resilience and self-regulation in the age of AI. Image connected to enduri’s focus on learning how to learn.
Blog
June 2, 2025
AI, teacher shortages, and mental health crises aren’t interruptions. They’re the new normal. This piece explores how to face the new reality of learning.
AI can do a lot - but it can’t think for you. Students don’t just need answers. They need to learn how to learn—together with peers and teachers. enduri provides the tailored support they need to build real learning skills.
Blog
May 27, 2025
AI won’t replace thinking—but it might replace effort. This article explores how students can learn to learn, build real skills, and thrive with AI.
Testing and rankings reduce students to numbers. It’s time to prioritise "learn to learn"—with support from tools like enduri.
Blog
May 20, 2025
Testing and rankings reduce students to numbers. It’s time to prioritise "learn to learn"—with support from tools like enduri.
Blog
March 12, 2025
Most students and educators rely on outdated tactics that fail to deliver real learning. This article exposes the hidden flaws in traditional education and how enduri offers the solution to effective learning strategies.
Blog
March 12, 2025
Being gifted doesn’t mean knowing how to learn. Traditional education fails to provide tailored strategies. enduri bridges the gap with proven methods.
Media
June 23, 2025
Thrilled to be featured by Ross McGill on Teacher Toolkit! Check out this quick, two-minute intro to enduri — short, sharp, and worth the click.
Media
June 23, 2025
Thrilled to be featured by Ross McGill on Teacher Toolkit! Check out this quick, two-minute intro to enduri — short, sharp, and worth the click.
Red infographic with the headline “94% Hate Learning. Still Cool With That?” and a downward-sloping curve labeled “Fun” on the left and “Not Fun” on the right—illustrating the decline in student enjoyment of learning over time.
Blog
June 11, 2025
By Year 7, most students lose their love of learning. 94% say it’s no longer fun. This post explores what’s killing the joy in school, and how we can bring it back.
Students running across a schoolyard in heavy rain under dark storm clouds, symbolising chaos and pressure in the education system. “What if this isn’t the storm—what if it’s the climate?”. The picture represents the need to prioritise learning skills like resilience and self-regulation in the age of AI. Image connected to enduri’s focus on learning how to learn.
Blog
June 2, 2025
AI, teacher shortages, and mental health crises aren’t interruptions. They’re the new normal. This piece explores how to face the new reality of learning.
AI can do a lot - but it can’t think for you. Students don’t just need answers. They need to learn how to learn—together with peers and teachers. enduri provides the tailored support they need to build real learning skills.
Blog
May 27, 2025
AI won’t replace thinking—but it might replace effort. This article explores how students can learn to learn, build real skills, and thrive with AI.
Testing and rankings reduce students to numbers. It’s time to prioritise "learn to learn"—with support from tools like enduri.
Blog
May 20, 2025
Testing and rankings reduce students to numbers. It’s time to prioritise "learn to learn"—with support from tools like enduri.
Blog
March 12, 2025
Most students and educators rely on outdated tactics that fail to deliver real learning. This article exposes the hidden flaws in traditional education and how enduri offers the solution to effective learning strategies.
Media
June 23, 2025
Thrilled to be featured by Ross McGill on Teacher Toolkit! Check out this quick, two-minute intro to enduri — short, sharp, and worth the click.
Red infographic with the headline “94% Hate Learning. Still Cool With That?” and a downward-sloping curve labeled “Fun” on the left and “Not Fun” on the right—illustrating the decline in student enjoyment of learning over time.
Blog
June 11, 2025
By Year 7, most students lose their love of learning. 94% say it’s no longer fun. This post explores what’s killing the joy in school, and how we can bring it back.
Students running across a schoolyard in heavy rain under dark storm clouds, symbolising chaos and pressure in the education system. “What if this isn’t the storm—what if it’s the climate?”. The picture represents the need to prioritise learning skills like resilience and self-regulation in the age of AI. Image connected to enduri’s focus on learning how to learn.
Blog
June 2, 2025
AI, teacher shortages, and mental health crises aren’t interruptions. They’re the new normal. This piece explores how to face the new reality of learning.
AI can do a lot - but it can’t think for you. Students don’t just need answers. They need to learn how to learn—together with peers and teachers. enduri provides the tailored support they need to build real learning skills.
Blog
May 27, 2025
AI won’t replace thinking—but it might replace effort. This article explores how students can learn to learn, build real skills, and thrive with AI.
Testing and rankings reduce students to numbers. It’s time to prioritise "learn to learn"—with support from tools like enduri.
Blog
May 20, 2025
Testing and rankings reduce students to numbers. It’s time to prioritise "learn to learn"—with support from tools like enduri.
Blog
May 14, 2025
From AI-generated summaries to gamified platforms, digital learning tools are rapidly expanding. But do they enhance learning—or simply simulate it?
Blog
April 10, 2025
Real learning needs real engagement. Inspired by The Disengaged Teen, enduri helps students move from passive to powerful learners.
Blog
April 17, 2025
Learning strategies build focus and independence—crucial in an AI world. enduri supports 9–12-year-olds where it counts.
Blog
May 14, 2025
From AI-generated summaries to gamified platforms, digital learning tools are rapidly expanding. But do they enhance learning—or simply simulate it?
Blog
May 7, 2025
Is “I tried my best” enough? Explore why learning needs discomfort, feedback, and the right strategies to succeed. Don’t be sorry. Be better.
Blog
April 30, 2025
Real learning takes time, strategy, and reflection. See how enduri helps students build deep, lasting understanding.
Blog
April 25, 2025
Students today scroll more than they study - but real learning can’t be downloaded. Discover how enduri helps build brainpower beyond the screen.
Media
June 23, 2025
Thrilled to be featured by Ross McGill on Teacher Toolkit! Check out this quick, two-minute intro to enduri — short, sharp, and worth the click.

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enduri shares your goal: Learn best! And even better: enduri is easy to use and fun. Don’t wait. Start today!

enduri placing motivation and feedback at the core to elevate learning to the next level.
enduri highlighting reading as a foundational skill supported by domain-general learning strategies for success.